Find out more about our products, events and our latest news

  • New Carbon X!

    June 5, 2019

    This running shoe featuring the new carbon fiber plate is Hoka One One runner tested and approved! Carbon X is built for  speed with its incredibly cushioned, carbon-plated technology.

    Running is the ultimate experience combined with the PROFLY™ X that provides a resilient EVA compound that sits above the carbon plate and injected rubberized EVA below the plate. The carbon fiber plate emphasizes the Hoka One One Meta-Rocker providing greater propulsion during your run!

    Get with one of our fit specialists and split into a comfort fit today.


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  • Reader Award

    February 9, 2019

    Recently we had the honor of accepting the award of Best Shoe Store from the Reader 2018 Best of the Northland. This year’s annual party held at the Great Lakes Aquarium, was a magnificent celebration we shared with staff, friends and a large crowd! The food, music and entertainment was outstanding. It was an awards ceremony for us to relish along with many other distinguished Northland businesses.  From our family at Tortoise and Hare Footwear, thanks Northland for your votes, and to all our customers for years of fittings!

    We’re #1 because…


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  • Loki Outerwear

    December 4, 2018

    Just in, the new Canyon Puffy Jacket in stylish colors! Loki Gear is the original All-In-One Outdoor Clothing Company, specializing in patented convertible hand and face warmth and backpack-able pockets.  Everything Loki makes is ready to face changing weather.  Loki gear changes to be warmer with built-in mitts and neck warmer, or cools down with vents and stow away pack-ability.

    We are the exclusive in-store Loki dealer in the Midwest.

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    January 20, 2019

    It starts with a sketch then grows into a wall. An incredible 90 feet by 14 feet, it brings an impressive mix of curiosity and attention from passersby.

    Local artist Tom Napoli of Thomas Napoli Art Gallery, creates  his signature work on our new Tortoise and Hare Footwear mural. He is an amazing artist and excellent at store murals and storefront art. We chose him for his beautiful work and enjoy having a renowned local artist to do the work. He can be found on Facebook at

    Browse through it’s beautiful landscape and landmark scenery as our tortoise and hare race across Duluth! We hope you enjoy the time admiring each and every detail so meticulously hand painted, as much as we do. You will be amazed by the extraordinary creativity integrated into every square foot including animals of the forest and the tortoise and hare race throughout.

    Try counting every animal and see how many you find!

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